
Join Us for Our 9th Annual Outdoor Celebration!
Get ready for our favorite weekend of the year! Whether you’re gearing up for summer adventures, looking for great deals, or just want to enjoy a fun afternoon downtown, this is an event you won’t want to miss.
What to Expect
This event brings together outdoor enthusiasts, local businesses, and great food and drinks for an unforgettable day.
Here’s what you can look forward to:
🏕️ The Latest Camping Gear
Check out new arrivals and customer-favorite gear to get you ready for your next adventure.
🍻 Ice-Cold Beer from Fernson Brewing Co.
Enjoy refreshing brews while browsing gear and connecting with fellow outdoor lovers.
♥️ Local Vendors & Outdoor Organizations
Meet local businesses and community groups that share a passion for outdoor recreation.
🎯 Games & Outdoor Fun
Bring your competitive side and join in on games throughout the day.
🍴 Delicious Food from Breaking Burrito
Fuel up with amazing food while you shop, explore, and hang out.
🎼Live Music from 3-5pm
Chris Pohlson & Craig Atkins will be playing Bluegrass/Americana
🎁 Amazing Raffle Prizes
Enter for your chance to win outdoor gear and other exciting prizes.
Supporting a Meaningful Cause
All proceeds from raffle ticket sales and beer purchases will benefit:
Casting for Recovery
Casting for Recovery provides healing outdoor retreats for women with breast cancer, combining the therapeutic benefits of nature with the joy of fly fishing.
When you participate in Gear & Beer, you’re not just having fun—you’re supporting an incredible cause that makes a real difference.
Meet the 2026 Vendors
We’re excited to welcome an incredible group of local vendors and organizations to this year’s event:
Sylvan Rocks
Spoke n Sport
Friends of the Big Sioux River
Great Bear Ski Valley
Frontier Climbing and Fitness
Women Who Explore — South Dakota Chapter
Falls Area Single Track
Great Plains Climbing Coalition
Be sure to stop by their booths, learn about what they do, and connect with others in the local outdoor community.
Why You Should Attend
Gear & Beer has become one of our biggest and most-loved events of the year, and for good reason:
Discover new gear before peak adventure season
Support local businesses and organizations
Connect with fellow outdoor enthusiasts
Enjoy food, drinks, and a fun community atmosphere
Enter to win some incredible raffle prizes
It’s outdoor fun, community connection, and giving back—all in one place.